The technology that moves us
Technology defines EROSKI. Innovation drives us forward.
At EROSKI we believe that innovation is not a destination, but a path that we travel every day to be closer to those who trust us. That’s why we rely on advanced technology, artificial intelligence and data analytics, which allow us to better understand and anticipate customer needs.
Innovation that enhances the shopping experience
Technological transformation is already part of the day-to-day retail business. Turning it into real value for people is the next step. That’s why we apply these solutions both in our stores and in the digital relationship, optimizing assortments, streamlining logistics and improving replenishment management. Thanks to this, we offer a more agile, efficient and personalized shopping experience, without losing the closeness that characterizes us.
Our challenge is to continue transforming ourselves with the power of technology, generating a positive impact on people’s lives and the sustainability of our environment.
Because innovation, when shared, multiplies its value.
When innovation listens to the consumer
We are part of European innovation consortia, where we collaborate with other entities to develop new products. In addition, we also focus on sustainability because we believe that only in this way does innovation make sense: reducing waste, promoting more responsible packaging and promoting consumption models that take care of both people and the planet.
Our contribution is to be the direct link with consumers. Through our channels and advanced analytics tools, we can know first-hand whether new products, formats or solutions are genuinely valued by customers and meet their expectations. In this way, we help research to be transformed into useful, sustainable and valued products in the market, bringing innovation closer to people’s daily lives.
Our technological innovation projects
At Grupo EROSKI we understand R&D&I as a transformational engine. That is why we incorporate innovation, development and research in our strategic projects, convinced that a company that innovates is a company that evolves and is strengthened.
Our commitment is focused on key areas such as product innovation, sustainability, logistics, the point of sale and information and communication technologies. This is how we build solutions that improve the shopping experience, reduce the environmental impact and strengthen our competitiveness.
Each R&D&I project is an opportunity to grow together with our customers and move towards a more responsible, efficient and close future.
EROSKI Venture Program
At EROSKI we believe that great ideas are born when different talents come together. That’s why we created EROSKI Venture Program, a space where startups, entrepreneurs and our team work side by side to imagine and shape the food and distribution of the future.
This program allows us to open the door to open innovation, bring in new perspectives and transform challenges into opportunities.
Do you want to participate in the EROSKI Venture Program?
Driving Retail Forward, Creating Value.
The point of sale remains one of the most effective environments for connecting brands with consumers. In a landscape shaped by digital transformation and evolving shopping habits, new opportunities are emerging to create value for customers, brands and manufacturers alike.
At EROSKI, we develop In-Store Retail Media solutions that enable more contextually relevant communication strategies by drawing on shopper insights and the opportunities offered by digital in-store environments.
Would you like to discover the possibilities of EROSKI Retail Media In-Store?
